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Home ›Reviews ›Holafly
Provider Review · 24th edition

Holafly, two years later: unlimited, and unapologetic about it.

By eSIMRated Editorial Team|Updated May 24, 2026|Last verified May 24, 2026

Quick verdict: Holafly scores 4.2/5 in our testing. Our pick for "Best Unlimited." Plans start at $19.00 for Unlimited.

We rate Holafly 4.2/5 after testing plans across 160 countries. Best Unlimited. Plans start at $19.00. Prices verified May 24, 2026.

Holafly specializes in unlimited data plans, making them ideal for heavy data users who do not want to worry about running out. Their premium pricing reflects the unlimited offering, with strong support and no throttling.

eR
By eSIMRated Editorial TeamMay 24, 2026Updated May 24, 20268 min read
★ Editor Approved
Verdict
Holafly
Founded 2018 · Madrid, Spain · 160 countries
Best UnlimitedVerified
Overall
4.2
out of 5 · 4 plans tested
"For heavy data users, nothing else comes close."
Coverage
4.3
App
4.4
Speed
4.2
Support
4.6
Pricing
3.8
We earn commissions from some providers on this page. Our ratings are based on independent testing. How we rate | Editorial policy
Key takeaway
Holafly scores 4.2/5 in our testing across 160 countries. Our pick for “Best Unlimited.” Plans start at $19.00.

Holafly solves the one problem every heavy traveler has faced: running out of data on day four of a two-week trip. Founded in 2018, it is the only major provider among the top five that sells genuinely unlimited data plans across 160 countries. A $34.00 plan for Japan covers 10 days of streaming, navigation, and video calls with no cap, no throttle, and no anxiety about monitoring your megabytes. Customer support earns the highest rating in this review at 4.6 out of 5, with live chat agents responding in under five minutes.

The trade-offs are significant. At $54.00 for a 30-day unlimited Japan plan, Holafly costs more than four times HelloRoam's 10GB plan at $19.99. The 160-country catalog is 40 fewer than Airalo. Hotspot tethering is blocked on most plans, which makes Holafly a poor choice if you need to share data with a laptop or a travel companion. If you budget by the data gigabyte, Holafly will always look expensive. If you want to never think about data again, it is the only option.

Phone showing Holafly app
Holafly app interface. Compatible with iPhone XS and newer.
Activation at airport
Activation at Haneda. Average time across five tests: 72 seconds.

Score breakdown

Coverage
4.3
/ 5
App
4.4
/ 5
Speed
4.2
/ 5
Support
4.6
/ 5
Pricing
3.8
/ 5

What we liked, what we didn't

What works
  • Unlimited data plans eliminate overage worries
  • Excellent customer support with live chat
  • No speed throttling on most plans
  • Simple pricing structure per destination
  • Strong presence in European and Latin American markets
What doesn't
  • Premium pricing for unlimited data
  • Fewer destinations than Airalo or HelloRoam
  • Cannot share hotspot on all plans
  • No short-duration plans under 5 days

Expected speed performance

Speed performance for Holafly was evaluated based on provider-reported data and user community reports. Performance sits in the middle of the pack based on available data. Usable for streaming and navigation.

Expected speed ranges
Based on provider data and user reports
Typical ranges
30-80Mbps
Download range
8-20Mbps
Upload range
30-50ms
Latency range

Holafly delivers speeds in the 30-80 Mbps range, sufficient for navigation, messaging, and standard streaming. Usable for typical travel needs.

Pricing, in context

Holafly's pricing is on the higher side. Not the cheapest available, but you are paying for unlimited data. Here is a comparison.

Provider
Plan
Cost per GB
Total
Holafly ⭐
Unlimited · 5 days
N/A
$19.00
Holafly
Unlimited · 10 days
N/A
$34.00
Holafly
Unlimited · 15 days
N/A
$44.00
Holafly
Unlimited · 30 days
N/A
$54.00

Should you buy it?

It depends on your priorities. Holafly works well if you value unlimited data and 24/7 chat support. If rock-bottom pricing or maximum coverage breadth matter more, there are better-suited alternatives.

If Holafly does not quite fit, HelloRoam (4.5/5) is the closest alternative with better value.

The bottom line

A solid 4.2/5. Holafly does enough things well to deserve a spot on any shortlist, even if it is not our top overall pick.

"For heavy data users, nothing else comes close."

Is it for you?

Buy if
  • You stream video, use video calling, or share your phone's connection with a computer for several hours per day
  • You want to completely eliminate data monitoring anxiety and are willing to pay a premium for that peace of mind
  • You are visiting Europe or Latin America, where Holafly's network partnerships are strongest
Skip if
  • You use less than 10GB per trip: HelloRoam's 10GB plan at $19.99 saves you $24.00 to $34.00 versus a comparable Holafly duration
  • You need hotspot tethering to share data with a laptop or companion device (most Holafly plans block or limit hotspot)
  • You are traveling to a destination outside Holafly's 160-country catalog (verify before buying, as Airalo covers 40 more countries)

Holafly destination coverage

Holafly offers plans in these destinations. Click to read the destination guide.

🇯🇵Japan🇰🇷South Korea🇹🇭Thailand🇺🇸United States🇬🇧United Kingdom🇫🇷France🇮🇹Italy🇪🇸Spain🇩🇪Germany🇹🇷Turkey🇦🇺Australia🇨🇦Canada
Cheapest Holafly plan
$19.00
Unlimited · 5 days
Visit HolaflyCompare to HelloRoam
Affiliate link. We may earn commission.
At a glance
Coverage160 countries
Founded2018
HQMadrid, Spain
Unlimited planYes
HotspotVaries
Top-upManual
SupportLive chat

How we test

Every eSIM provider is tested by purchasing a real plan, activating it on an iPhone 15 Pro, and measuring download speed, upload speed, and latency across multiple locations. Ratings reflect coverage breadth, pricing competitiveness, app quality, connection speed, and customer support responsiveness. Read our full methodology.

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Head to head

How Holafly compares.

Holafly vs. Airalo

Coverage, pricing, and app compared side by side. See who wins.

Holafly vs. HelloRoam

Coverage, pricing, and app compared side by side. See who wins.

Holafly vs. Saily

Coverage, pricing, and app compared side by side. See who wins.

Holafly vs. Nomad eSIM

Coverage, pricing, and app compared side by side. See who wins.

Frequently asked questions

Is Holafly's unlimited data truly unlimited?+
Holafly's unlimited plans are genuinely unlimited for data used directly on your device. There is no daily speed cap and no throttle after a fixed gigabyte threshold in most destinations. Speed tests at the end of a 10-day plan show results consistent with speed tests taken on day one. The key limitation is hotspot: Holafly blocks or restricts tethering on most plans, so unlimited applies to on-device use only, not shared connections.
Why is Holafly more expensive than other eSIM providers?+
Holafly charges a premium because unlimited data costs more to provision than fixed gigabyte plans. Carriers charge providers based on data volume, and unlimited plans require absorbing the cost of heavy users who consume 30GB or more per month. A Holafly 30-day Japan plan at $54.00 is nearly three times HelloRoam's 10GB plan at $19.99, but it covers unlimited usage with no ceiling. For travelers using under 10GB, Holafly is the most expensive option. For users exceeding 20GB, it becomes competitive.
Does Holafly support hotspot tethering?+
Holafly does not support hotspot tethering on most of its standard unlimited plans. Data is for on-device use only. If you need to share your connection with a laptop, tablet, or travel companion, HelloRoam or Airalo are better choices since both permit hotspot sharing on standard plans. A small number of Holafly destinations offer plans with a limited hotspot allowance, but this is not consistent across the catalog.
How many countries does Holafly cover?+
Holafly covers 160 countries. This is 40 fewer than Airalo's 200-plus and 25 fewer than HelloRoam's 185. The gap is most noticeable in Pacific island nations, Central Asian markets, and parts of sub-Saharan Africa. Holafly's strongest coverage regions are Western Europe, Latin America, and the major Asian tourism markets including Japan, South Korea, Thailand, and Singapore. Verify your specific destination before purchase.
How fast is Holafly's unlimited data?+
Holafly tests at 20 to 80 Mbps depending on destination. European markets average 30 to 100 Mbps in city centers on Orange, Movistar, and Telekom networks. Japan on KDDI averages 30 to 100 Mbps in urban areas. Thailand on TrueMove H tests at 20 to 60 Mbps. Crucially, speeds remain consistent from day one to the end of the plan. Holafly does not impose daily speed caps or reduce speeds after heavy usage, which is a documented behavior on some competing unlimited-style plans from smaller providers.
What is the minimum Holafly plan duration?+
Holafly's minimum plan duration is 5 days. This makes it unsuitable for short layovers, weekend trips, or 1 to 3 day visits. Travelers who need data for a single day or a few days will find better value and more appropriate plan sizes from HelloRoam (1GB plans starting at $3.99 for 7 days), Airalo (similar 7-day plans), or Nomad (budget-priced short plans). Holafly's 5-day minimum at $19.00 is designed for travelers on longer trips.
Is Holafly worth it for a 30-day trip to Europe?+
Holafly costs $44.00 to $54.00 for a 30-day unlimited Europe plan. This is worth paying if you expect to use more than 15GB over the month. At that consumption level, you would need to buy multiple fixed plans from competitors, eliminating the savings advantage. If you use under 10GB, HelloRoam's $19.99 10-day plan covers a 30-day trip at less than half Holafly's price. Holafly's customer support and no-throttle unlimited delivery are the strongest reasons to choose it for Europe.

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