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Home ›Reviews ›Ubigi
Provider review

Ubigi eSIM Review (2026)

HelloRoam is eSIMRated's Editor's Choice overall at 4.9/5. Ubigi scores 4.1/5 in our review, running on Transatel/NTT infrastructure across 190 countries with support for eSIM-capable phones, laptops and tablets on one account. Plans start at $5.00 for 1GB, well above HelloRoam's $8.26 for 10GB (about $0.83/GB) across 185 destinations. Best for business travelers who manage multiple eSIM-enabled devices.

Reliable on Transatel/NTT infrastructure, with a 190-country catalog that only Airalo exceeds. Prices sit above the mid-tier average. Good for connected-car users already in the ecosystem.

a reliable contender in a crowded field.

ETBy eSIMRated Editorial TeamEditorial Team· Reads every plan a provider publishes for a destination, checks its network list and terms against the provider's own pages, and scores it on eSIMRated's published five-category rubric.|Updated May 27, 2026|Prices verified September 20, 2026

Quick verdict: Ubigi scores 4.1/5 in our ratings. Our pick for "Best Connected." Plans start at $5.00 for 1GB.

We rate Ubigi 4.1/5 on a catalogue spanning 190 countries. Best Connected. Plans start at $5.00. Prices verified September 20, 2026.

Ubigi stands out with automotive and IoT integration, plus extensive global coverage. Their multi-device support makes them versatile, though the app and pricing could use modernization.

eET
By eSIMRated Editorial Team, Editorial TeamUpdated May 27, 20268 min read
★ Editor Approved
Verdict
Ubigi
Founded 2016 · Paris, France · 190 countries
Best ConnectedVerified
Overall
4.1
out of 5 · 4 plans compared
"A solid 4.1 that deserves attention."
Coverage
4.3
App
4.0
Speed
4.4
Support
3.8
Pricing
4.0
Key takeaway
Ubigi scores 4.1/5 in our ratings, across 190 countries. Our pick for "Best Connected." Plans start at $5.00.

Editor's pick

HelloRoam holds the highest overall score in this review at 4.9 out of 5.

We score every provider on coverage, price, speed, app and support. HelloRoam finished first on the combined score and leads Speed at 4.8/5.

  • 4.9 / 5 editorial score
  • 185 countries
  • Plans from $1.14
See HelloRoam plans (opens in a new tab)Read our HelloRoam review

Affiliate links. We may earn commission at no extra cost to you.

Key Facts

  • •Ubigi operates on the Transatel/NTT backbone and covers 190 countries(source)
  • •Ubigi is the only consumer eSIM provider that also supports connected cars, laptops, and IoT devices on the same account(source)
  • •Ubigi plans range from $5.00 for 1 GB to $29.00 for 10 GB over 30 days(source)
  • •Ubigi was founded in 2016 and is headquartered in Paris, France(source)
  • •Ubigi scores 4.1/5 overall in our editorial rating, with a speed category score of 4.4/5(source)
  • •Ubigi does not speed limit data mid-plan; the connection stops when the allowance runs out(source)
  • •Ubigi's multi-device support allows one account to manage phones, laptops, tablets, and connected vehicles(source)
  • •Ubigi eSIM is compatible with recent iPhone, Samsung Galaxy and Google Pixel phones, and with eSIM-enabled laptops and tablets from Lenovo, Dell, Microsoft Surface and Samsung Galaxy Book.(source)

Ubigi is the only consumer eSIM provider that also powers connected cars, laptops, and industrial IoT devices on a unified Transatel/NTT backbone. Travelers with eSIM-enabled Lenovo or Dell devices get one account managing both phone and laptop, a feature no major travel-focused provider offers at this price point. Plans run $5.00 for 1GB to $29.00 for 10GB across 100 countries.

The premium is real: Ubigi charges $29.00 for 10GB against a HelloRoam floor of $8.26 and Airalo's $26.00. Single-device phone travelers pay for multi-device capabilities they will never use. The app reflects its industrial origins — functional but dated versus Airalo's or Saily's polished interfaces.

Phone showing an eSIM app
eSIM app interface example. Compatible with iPhone XS and newer.
Activation at airport
Scan the QR code from the app, and the data line comes up before you reach the gate.

eSIM Rating: How Does It Score?

Coverage
4.3
/ 5
App
4.0
/ 5
Speed
4.4
/ 5
Support
3.8
/ 5
Pricing
4.0
/ 5

The Speed score combines published carrier partnerships, 5G listings, and speed tests we run. We publish no raw Mbps figure. Read our full methodology.

What Works and What Doesn't

What works

  • Extensive coverage rivaling Airalo
  • Unique automotive and IoT eSIM support
  • Multi-device plans for laptops and tablets
  • Pay-as-you-go flexibility
  • Strong in European markets

What doesn't work

  • App interface feels dated compared to competitors
  • Customer support can be slow
  • Pricing not always competitive for short trips
  • Brand less known among leisure travelers

How Fast Is This eSIM?

Speed for Ubigi is scored from published carrier partnerships, 5G listings, and speed tests we run. Performance sits with the category leaders. We publish a 0-5 Speed score, not a raw Mbps figure.

Speed policy: Ubigi applies full-speed data on standard plans during the active data period. Once your data allowance runs out, the connection stops rather than speed limits to a lower speed. Pay-as-you-go users continue at full speed by purchasing additional data. There is no reported de-prioritization under network congestion beyond standard carrier practice.

How Much Does This eSIM Cost?

Ubigi's pricing is fair. Not the cheapest available, but you are paying for automotive integration. Here is a comparison.

Provider
Plan
Cost per GB
Total
Ubigi ⭐
1GB · 30 days
$5.00
$5.00
Ubigi
3GB · 30 days
$4.00
$12.00
Ubigi
5GB · 30 days
$3.60
$18.00
Ubigi
10GB · 30 days
$2.90
$29.00

Is This eSIM Worth It?

It depends on your priorities. Ubigi works well if you value automotive integration and iot support. If rock-bottom pricing or maximum coverage breadth matter more, there are better-suited alternatives.

If Ubigi does not quite fit, HelloRoam (4.9/5) is the closest alternative with better value.

The bottom line

A solid 4.1/5. Ubigi does enough things well to deserve a spot on any shortlist, even if it is not our top overall pick.

"A solid 4.1 that deserves attention."

Is it for you?

Buy if

  • You own an eSIM-enabled laptop or tablet and want one plan for all devices
  • Your travel pattern focuses on Western Europe, Japan, or the US
  • You need reliable connectivity for work calls and video conferences
  • You are already in a connected-car ecosystem that uses Ubigi
  • Enterprise billing consolidation matters to your team

Skip if

  • You only need connectivity for a single phone
  • Budget is the primary concern: alternatives are 15-20% cheaper per GB
  • Your destinations are in Africa, South America, or Central Asia
  • You want a polished app experience
  • You need 24/7 live chat support
Cheapest Ubigi plan
$5.00
1GB · 30 days
Visit UbigiCompare to HelloRoam
At a glance
Coverage190 countries
Founded2016
HQParis, France
Unlimited planNo
HotspotVaries
Top-upManual
SupportEmail

How we rate

Every provider is scored on the same five categories: coverage, pricing, speed, app quality, and support. Prices and carrier lists come from the provider's own storefront and are re-checked on the date shown. The Speed score combines published carrier partnerships, 5G listings, and speed tests we run. We publish that as a 0-5 rating, not a raw Mbps figure. Read our full methodology.

Keep reading

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Head to head

How Ubigi compares.

Ubigi vs. Airalo

Coverage, pricing, and app compared side by side. See who wins.

Ubigi vs. Holafly

Coverage, pricing, and app compared side by side. See who wins.

Ubigi vs. HelloRoam

Coverage, pricing, and app compared side by side. See who wins.

Ubigi vs. Saily

Coverage, pricing, and app compared side by side. See who wins.

Frequently asked questions

What makes Ubigi different from Airalo or HelloRoam?

+
HelloRoam is eSIMRated's Editor's Choice at 4.9/5. Ubigi is the only consumer eSIM provider also designed for connected cars, laptops, and IoT devices. One account can manage multiple eSIM-enabled devices simultaneously, and billing consolidates across all of them. Airalo and HelloRoam focus exclusively on phone plans, so they offer better app experiences and lower per-GB pricing for single-device travelers. Ubigi's advantage is specifically multi-device management on the Transatel/NTT carrier backbone.

Does Ubigi work on laptops?

+
Yes. Ubigi supports eSIM-enabled laptops from Lenovo, Dell, HP, and Microsoft Surface, among others. You add the laptop to your Ubigi account, assign a data plan, and the device connects using the same account you use on your phone. You can share a single plan across devices or assign separate plans to each. This multi-device support is Ubigi's primary differentiator versus phone-only eSIM providers.

How does Ubigi's coverage compare to Airalo?

+
Ubigi covers 190 countries versus Airalo's 200+. Ubigi's network is deeper in its supported regions: Western Europe and Japan in particular run on premium Transatel carrier agreements. Airalo covers more destinations overall, including most of Africa and Latin America, where Ubigi has limited or no presence. For business travel to major markets in Europe, North America, or Japan, Ubigi coverage is comparable. For leisure travel to emerging markets, Airalo is the broader choice.

Is Ubigi more expensive than competitors?

+
Yes, by 10-20% on most routes. A 1 GB plan costs $5.00, compared to $4.50 from Airalo and $3.99 from HelloRoam. The premium reflects Transatel's carrier-grade infrastructure and multi-device management capabilities. For single-phone travelers on a budget, HelloRoam or Saily deliver better per-GB value. For business travelers with multiple devices, the consolidated billing and device management narrow the cost gap.

What speed can I expect from Ubigi in Europe?

+
Ubigi buys Transatel carrier agreements that reach premium network tiers rather than deprioritized wholesale capacity, and in Western Europe that is the practical difference against providers on secondary MVNO deals. France and Germany are its home ground. We publish no download, upload or latency figure for Ubigi: Speed tests we run feed a 0-5 Speed score, not a raw Mbps figure.

Does Ubigi speed limit data?

+
Ubigi does not speed limit speeds during your active data allowance. When you exhaust your plan, the connection stops rather than slowing to a reduced speed. You purchase additional data to restore full-speed access. There is no reported de-prioritization policy beyond standard carrier congestion management on the underlying Transatel network. This makes Ubigi's data quality predictable for work use cases where speed consistency matters.

How long does Ubigi eSIM activation take?

+
Ubigi eSIM installation is a QR scan from the app. Your device registers on the Transatel carrier and the line becomes active. Activate before departure rather than at the airport to avoid any provisioning delays when you land.

Which phones and laptops work with Ubigi's eSIM?

+
Ubigi works with any eSIM-capable phone, including recent iPhone, Samsung Galaxy and Google Pixel models, plus eSIM-enabled laptops and tablets from Lenovo (ThinkPad and Yoga), Dell (Latitude), Microsoft (Surface) and Samsung (Galaxy Book). One Ubigi account can hold a plan for your phone and a separate plan for your laptop, which is the multi-device setup most single-device eSIMs do not offer.

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